READY TO GET YOUR PROJECT APPROVED?

THE PITCH METHOD GUIDE

Free 12-page guide showing how to frame your project so executives say yes. Learn five errors that block approval and how to present clear ROI, risk, and results.

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the GUIDE I WISH I HAD WHEN I walked into the CEO’s office

and watched a great project die in 10 minutes. One mistake, no second chance. This playbook shows you how to avoid that fate.

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What’s Included?

A 24-PAGE GUIDE +WORKBOOK
BUILT to GET YOUR PROJECT APPROVED

Spot the 5 fatal mistakes that kill projects at the CEO’s desk.
Apply the PITCH Method to frame your idea in ROI, risk, and results.
Use 2 proven pitch frameworks (Pyramid + STRONG) to win faster buy-in.
Align stakeholders so your project survives beyond the CEO’s “yes.”

This isn’t about theory. It’s about clarity, confidence, and approval — fast.

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Why This Guide Exists

Because every stalled project costs more than you think.

I’ve watched €10M ideas die in minutes — not for lack of value, but because the pitch was wrong. This guide gives you the clarity and method to walk in ready — and walk out with a yes.

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Behind the Guide

HI, I’M THEA

I help entrepreneurs and leaders turn complex ideas into projects executives actually approve — and fund.

I created this guide because I’ve seen too many smart initiatives die at the CEO’s desk. Not because they were bad ideas — but because they weren’t pitched the right way. You don’t need more slides or more time.

You need a method that works. Let’s get your next project approved.

Over 20 years, I’ve trained 10,000+ professionals in 11 countries. These brands are part of that journey.