Founding Cohort · Applications Opening Soon
The Complete Sales System
for Profitable Projects.
Sell your value before you ever get on a call. Map the buying center so you know who decides, who influences, and what each person needs to say yes. Lead sales conversations with structure and confidence — and close complex $1M–$10M deals without wasting time on people who were never going to buy.
Sell value. Never discount.
The philosophy behind everything SOPA teaches.
20+ Years
Training sales teams internationally across complex, technical industries.
€100M+
Personally closed in complex, multi-stakeholder deals — my own track record, not a promise about your deal size.
Multibillion-Euro Tenders
Including government-level projects and formal procurement processes.
CEO of 260
Led from both sides of the table — selling and buying, negotiating and deciding.
Seven Pillars. One Offer.
Everything SOPA teaches is built around a single thread: your offer, from creation to close.
1. Offer Creation
Turn what you sell into a clear, sellable offer.
2. Offer Presentation
Present it with clarity and confidence to decision-makers.
3. Lead Generation
Build a pipeline and map every stakeholder and approver.
4. Relationship Nurturing
Build trust over time, regardless of any single deal.
5. Sales Process
Move a qualified opportunity through to a decision.
6. Deal Negotiation
Handle terms, pushback, and pricing pressure — without discounting.
7. Sales Planning
Pipeline targets, forecasting, and activity planning that sustains the business.
This is for you if:
You're a self-funding sales manager or project leader who owns closing 7-figure technical deals.
You work in energy plants, factory modernization, automation, construction, AI implementation, or platform rollouts.
You believe in selling value, not discounts — and want the system to back that up.
Founding cohort capped at 10 seats. No spam. No freebie — just first notice when applications open.
